By Reese Cassard No matter where you work, offices are filled with a variety of people. Here at August Lang & Husak, we like to think we’re filled with good people. We understand our field of work hasn’t been known as a bastion of sincerity, but we do believe advertising can be a force for […]
What is Red Flag Fatigue? With so much media attention focused on new digital delivery technology, PSA sponsors and creators would do well to circle back to a fundamental PSA truism that has been glossed over—yet, is more vital than ever. The importance of wrapping a PSA message in an accessible, relevant and compelling concept […]